What Are The MLM Basics For Marketing Online Tip 5 – Your Blog
This is the 5th article in the series ‘what are the MLM basics for marketing online. Today we are discussing something which is central to all your efforts on the internet, your Blog. The Blog has become a main part of any company’s marketing efforts on the internet today. Looking at the basic things you need in order to market your MLM business on the internet, the blog is completely central.
You need to ensure you get a self-hosted blog. You will have to pay for hosting, but the blog will belong to you. There are several free blog sites around, and whilst they are great for someone who is blogging for fun, if this is your home business, you definitely need your own. You may feel you do not want to pay, but just remember, if the company you get your free blog from don’t like your content, they can just close you down! This cannot happen with a self-hosted blog.
I use a Wordpress blog, and although at first sight it seems quite complicated to set up, you soon make sense of it and find your way around the plugins and widgets! If you need help, there is tons of it out there, just google your problem and see! Keeping your blog fresh is easy, because there are hundreds of free themes to choose from!
Do not let your blog get stagnant. You should be constantly adding to it and revising it. Videos are always good for fresh content; keep your prospects interested.
You should have a page telling your story of how you got into Network Marketing and what you have done in your life so far. You could also have a page about any other hobbies or interests you have, to show people that you are a rounded person who they can trust. Many blogs have a photo of the owner, so they are instantly recognised. This will help with branding yourself.
You absolutely must have an opt-in form on your blog. This will capture a prospects name, email and phone number. People are more likely to sign up if they are being offered something they want, or something free. Whatever articles and videos or other content you send out onto the internet, always make sure if has your blog address on it. This makes it easy for someone who enjoys your video to find out more about you, and possibly opt-in to your newsletters.
Don’t make it hard for a prospect to find you! If you do not put your link everywhere you can, no-one will know where to go. Ensure your blog URL is plastered everywhere you go!
If you have enjoyed this MLM Basics For Marketing Online series, you may be interested in checking out Sue’s #1 Attraction Marketing System!
Tags: marketing online, mlm, mlm basics, mlm basics for marketing online, network marketing, online mlm basics
Tags: marketing online, mlm, mlm basics, mlm basics for marketing online, network marketing, online mlm basics